Successful Trial Boards: It’s All in the Details
Feb 2 2015 | posted by LORR Team
Trial boards are a crucial part of any courtroom presentation. They help call attention to important facts and evidence, they catch jurors’ and judges’ eyes from across the room, and they can be a valuable tool in swaying opinion in your client’s direction.
While most lawyers do use trial boards in their presentations, they put too much focus on their aesthetics: how they look, the arrangement, and the overall appeal. In reality, if they want to convince the jury of their case, lawyers should focus on the details of their trial boards instead.
The Nitty-Gritty Details
In the end, it’s not about how pretty or appealing a trial board is, but about the information it contains—the nitty-gritty details of the case. If you want the best chance at winning, you should use these boards as strategically as possible. Cover them with powerful evidence, important quotes from your testimonies, and statistic and data that prove your point.
Forget the colors you’re using or the angle of the photographs, and focus on the content. Specifically, you should:
· Use trial boards to reiterate parts of your case that you want remembered. Have an important witness? Put snippets of his or her testimony on the board. Have incriminating video? Post screenshots on the board. Remind jurors of that evidence as much as possible.
· Focus on making your case information as easy to understand as you can. Translate data and statistics to graphs so that they are easily understood in seconds. Put photographs in chronological order so that jurors know exactly what happened at the scene of the crime. Do whatever you can to make your case simple and easily digestible.
· Don’t limit yourself to just one board. If you have a lot of information, make two, three, or even four trial boards. You can even use one during each argument to call attention to important facts and really drive your point home.
How do your trial boards measure up? Are they all about the aesthetics, or are they full of convincing data and details? If you’re not sure, let LORR help. Our trial board and exhibit experts can help you craft a powerful product that’s sure to sway your next jury. Contact us today to learn more.